James Dodkin on Friends of Build Magazine Podcast
Build Magazine is all about the construction world, covering everything from building trends and project stories to the latest building tech and industry news. It’s a valuable resource for contractors, builders and architects alike. The Friends of Build Magazine podcast provides chats with industry pros, project leaders, and innovators sharing practical advice, behind-the-scenes stories, and discussions on current building trends and challenges.
On the latest episode of Friends of Build Magazine, James Dodkin joins host Ted to share his story of growing up in Montana, studying in the UK, and his career experience across various industries, including his current position as General Manager at Montana Build.
Highlights from “Cultural Insights: Growing up in Two Worlds with James Dodkin of Montana Build”
The Unique Approach to Montana Build - [47:40]
At Montana Build, fixed-bid contracts are the standard practice. With current interest rates and an uncertain economy, this unique approach appeals to consumers who prefer a fixed price and completion date over a cost-plus model. Factors such as weather and trade may impact a cost-plus model, whereas the team at Montana Build strives to provide a fair, fixed bid for clients at the beginning of each project. No hidden costs, just a fixed price.
Creating Sensory Experiences in Home Building - [49:45]
A sensory-driven home building process means that every element within the home, from the feel of the carpet to the scent of the wood trim, is factored into the design process. This operation style ensures that future homeowners experience optimal comfort, functionality, and emotional well-being by integrating design elements that engage the senses of sight, sound, touch, and smell.
The Value of Experience and Honesty - [53:40]
Montana Build has been a successful luxury builder in the Flathead Valley for over thirty years. Being an established luxury builder means having an incredible network of subcontractors and access to local prices that newer contractors may not have. Paul, owner of Montana Build, has built an exceptional team that functions cohesively and operates with candor and honesty towards its clients.
Understanding Price vs. Value - [01:06:15]
Price is a fixed figure that can be easily quantified. Value, on the other hand, is a perception shaped by individual needs, experiences, and expectations. While price is objective, value is subjective and varies from person to person. This distinction highlights why two customers may perceive the worth of the same product differently despite its single price tag. This thought process is relevant to the home-building experience on multiple levels.
For example: hardware. While cabinet handles from Rocky Mountain Hardware may be more expensive than those from a big-box retailer, the sensory experience that comes from the look and feel of their products evokes a positive emotional reaction that will pay for itself in the long run through their value. Everyone wants good value, which is why Montana Build strives to achieve each client’s perceived value of their future home.
The Automatic Nature of Selling Value - [01:09:00]
Everything has a price, and everything has a value. Ranking every space, or room, within a home allows Montana Build’s clients to visualize which areas should be value-driven and which rooms should be price-driven. Areas of the house that are used frequently can afford a value-driven model, as opposed to less-utilized spaces.
Listen to the full episode (#124) of Friends of Build Magazine on Build Magazine, Spotify, Apple Podcasts, or Amazon Podcasts. Below are some additional topics discussed during the friendly chat.
[01:05] Introduction to James Dodkin and His Journey
[03:30] Cultural Differences: Growing Up in Montana vs. the UK
[13:00] Education and Early Career: From L'Oreal to the Wine Industry
[25:50] Transitioning to Management Consultancy and Pet Food Marketing
[28:30] Getting comfortable with change
[30:00] Innovations in E-Cigarettes and the Impact on Smoking
[36:00] Transitioning to New Opportunities in Korea
[40:45] US-based hunting company
[42:40] Adapting to Challenges During COVID
[46:25] Changing jobs as a contractor and consultant
[56:25] Cultural Differences in Success
Montana Build offers an exceptional home-building experience. From initial consultation to final touches, we strive to make every home a place that delights the senses. Specializing in building custom homes in luxury private developments, our more than 40 years of experience is focused on creativity and professionalism. Trust Montana Build to turn your home dreams into reality.